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2013-04-12

Tatiana Repkova | medialawca.org/posts/12-0 ... | , ,
Registration / Licensing of Publications / Broadcasters / Websites / Domains / Databases
Business Plan Outline
Marketing Plan
News Media Markets - Landscape - Numbers of titles - Business & Financial Results
State / Government Support (other than subsidies)
Subsidies
Who Is Your Competition?
Advertising Laws / Regulations
Attracting Advertisers
Advertising Pricing - Strategies & Rates
Subscription / Loyalty - Bundling - Churn / Retention
Free Circulation of Paid / Hybrid Titles
Pricing Policy - Cover Price - Newspaper / Media Wars
Distribution / Transmission Ways / Channels / Platforms - Distributed Content - Wholesale / Retail - Newsstands
Operating Budget
Financial Management - Accounting - Indicators - Cost Structure / Cutting - Cash Budget
Taxes Generally
Profit / Income Tax - Other Taxes / Levies / Fees
Writing Job Descriptions
General Manager / CEO / Publisher
Circulation Manager
Accountant
Editor-in-Chief
Managing Editor
Translator - Analyst
Graphic Designer
Proofreader
Newsroom / Editorial Management / Workflow
Publishers' / Broadcasters' / Editors' Liability for Contents
Copyright - Conventions / Directives / Legislation
Salaries - Wages - Benefits - Earnings
Communicating With Customers and Public
Press / Media Concepts - Role of Media
Recommended Literature / Books / Blogs - Circulation - Distribution - Transmission
Recommended Literature / Books / Blogs - Advertising
Recommended Literature / Books / Blogs - Marketing - Readership - Audience
Recommended Literature / Books / Blogs - Newsroom Management
Recommended Literature / Books / Blogs - Human Resources Management
Recommended Literature / Books / Blogs - Media Freedom & Laws
History of Newspapers / Media