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» ABC's Total Audience Certificate for B2B: The first "hybrid" model of net audience figures across different platforms
ABC's Total Audience Certificate for B2B: The first "hybrid" model of net audience figures across different platforms
Related subtopics:
Financial Newspapers / Publications / Media - Business-to-Business Press (B2B)
Print Circulation - Online / Engaged Users / Audience - Measurement / Metrics / Audit / Standards
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http://www.journalism.co.uk/news/abc-launches-new-measurement-model-for-b2b-publishers/s2/a553327/
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