Topic 4 Advertising
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Chapters and sections about this topic
- Chapter Three Business Plan
- Section News Media Markets - Advertising / Marketing Communication
view updates | add your updates - Section Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising
view updates | add your updates - Section 21 Why Advertising Is Important
read | view updates | add your updates - Section Advertising in Social & Economic Context / Public Service Advertising
view updates | add your updates - Section How Consumers Use Advertisements - Perception / Attitudes - Ad Blocking
view updates | add your updates - Section Advertising Ethics & Self-Regulation
view updates | add your updates - Section Reaching / Building Communities / Neighborhood
view updates | add your updates - Section 22 Advertising Plan
read | view updates | add your updates - Exhibit 22.0 General Terms of Advertising Policy at the New Times Publishing House
read | view updates | add your updates - Section Advertising / Marketing Forecasts / Trends
view updates | add your updates - Section Measuring Advertising Market Share - Advertising Benchmarking
view updates | add your updates - Section Advertising Laws / Regulations
view updates | add your updates - Section Advertising Management
view updates | add your updates - Section Serving Advertising / Marketing Clients
view updates | add your updates - Section Advertising Copywriting - Social Media Writing
view updates | add your updates - Section Attracting Advertisers
view updates | add your updates - Section Advertising / Marketing Agencies / Networks - Relationships With Media
view updates | add your updates - Section Advertising / Marketing Agencies / Networks - Commission Rates
view updates | add your updates - Section Generating / Growing / Increasing Advertising Revenues / Sales
view updates | add your updates - Section Cross-Channel / Multichannel / Omnichannel Advertising / Marketing / Sales / Synergy / Partnerships
view updates | add your updates - Section Advertising Competition - Print vs Other Media
view updates | add your updates - Section Print Advertising / Marketing Effectiveness - Metrics
view updates | add your updates - Section TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics
view updates | add your updates - Section 23 Advertising Rate Card
read | view updates | add your updates - Exhibit 23.0 New Times Weekly Advertising Rate Card
read | view updates | add your updates - Section Advertising Pricing - Strategies & Rates
view updates | add your updates - Section Billing Methods Online - Pay per View / Click / Action / Sale / Call / Follower / Touch / Engagement / Gaze / Emotion - Click-fraud / Bots
view updates | add your updates - Exhibit 24.0 Ad Discounts for the New Times Club Members
read | view updates | add your updates - Exhibit 27.1 The New Times Weekly Advertising Budget
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- Section News Media Markets - Advertising / Marketing Communication
- Chapter Five Organization Structure
- Exhibit 45.3 Advertising Manager
read | view updates | add your updates - Exhibit 45.4 Assistant Advertising Manager
read | view updates | add your updates - Exhibit 45.5 Advertising Sales Representative
read | view updates | add your updates - Exhibit 45.6 Advertising Billing Representative
read | view updates | add your updates - Exhibit 45.7 Advertising Copy Writer
read | view updates | add your updates - Exhibit 45.17 Credit Analyst
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- Exhibit 45.3 Advertising Manager
- Chapter Six Labor Organization
- Section Business Process of Advertising Sales at the Publishing Company of the New Times Daily
view updates | add your updates - Section 50 Placing Advertisements
read | view updates | add your updates - Exhibit 50.0 Ad Pages Cluster
read | view updates | add your updates - Exhibit 50.1 Order of Placing Advertisements on News and Editorial Pages in the New Times Daily
read | view updates | add your updates - Exhibit 50.2 Formats of Placing Advertisements on News and Editorial Pages
read | view updates | add your updates - Exhibit 50.3 Advertising Dummy Sheet
read | view updates | add your updates - Section Advertising Workflow
view updates | add your updates - Section Advertising Production - Ad Make Up - Ad Transmission
view updates | add your updates - Section Advertising Page Planning
view updates | add your updates - Section Advertising Booking & Sales Systems
view updates | add your updates - Section Advertising Envelopes / Covers / Wrap
view updates | add your updates - Section Front / Cover / Home Page Advertisements
view updates | add your updates - Section Advertising Inserts / Sections / Supplements - Preprint Ads
view updates | add your updates - Section Advertising Coupons - Discounts - Daily Deals
view updates | add your updates - Section Colour Advertisements
view updates | add your updates - Section Advertising Design / Creativity / Campaigns / Awards
view updates | add your updates - Section Online / Rich Media / Interactive / Digital / Mobile Advertising / Marketing
view updates | add your updates - Section Reader / User / Content / Search / Contextual / Behavioral / Predictive Advertising / Targeting - Geolocation - Sponsored Links - Paid Discovery
view updates | add your updates - Section Time-Sensitive Advertising / Ad Scheduling - Dayparting / Real-Time Bidding - Programmatic Buying
view updates | add your updates - Section Advertising Formats - Display Advertisements - Banners
view updates | add your updates - Section Pop-up Advertisements
view updates | add your updates - Section Video Advertisements
view updates | add your updates - Section Audio Advertisements
view updates | add your updates - Section SMS / MMS / Twitter Advertisements / Marketing
view updates | add your updates - Section Email Messages / Newsletters / Advertising / Marketing - Spam
view updates | add your updates - Section Business-to-Business (B2B) / Financial Advertising
view updates | add your updates - Section Public / Legal / Company Announcements
view updates | add your updates - Section Political / Election / Government Advertising
view updates | add your updates - Section Newspaper / News Media Advertising
view updates | add your updates - Section Local Advertising / Marketing
view updates | add your updates - Section Classified Advertising Generally
view updates | add your updates - Section Real Estate / Rental Advertising
view updates | add your updates - Section Automobile Advertising
view updates | add your updates - Section Jobs / Recruitement Advertising
view updates | add your updates - Section Social Announcements / Advertisements
view updates | add your updates - Section Travel Advertising
view updates | add your updates - Section Retail Advertising
view updates | add your updates - Section Medicine Advertising - Protection of Consumer & Public Health
view updates | add your updates - Section Foodstuff / Nutrition Advertising
view updates | add your updates - Section Tobacco & Alcohol Advertising
view updates | add your updates - Section Drugs & Condom Advertising
view updates | add your updates - Section Pornography & Sexually Explicit / Adult / Escort / Prostitution Services Advertising
view updates | add your updates - Section Respecting Human Dignity in Advertising
view updates | add your updates - Section Gay / Lesbian / Bisexual / Transgender / LGBTQ+ Advertising
view updates | add your updates - Section Female Image in Advertising / Media
view updates | add your updates - Section Advertising to Children
view updates | add your updates - Section Movie Advertising
view updates | add your updates - Section Private Party Advertising
view updates | add your updates - Section Wanted-Posters Advertisements
view updates | add your updates - Section 51 Dealing With Hidden Advertising
read | view updates | add your updates - Section Advertorials - Public Relations (PR) - Press Releases
view updates | add your updates - Section Product Placement
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- Section Business Process of Advertising Sales at the Publishing Company of the New Times Daily
- Chapter Seven Human Resources
- Section Training of Advertising Sales Staff
view updates | add your updates
- Section Training of Advertising Sales Staff
- Chapter Eight Communication
- Section Glossaries / Terminology - Advertising
view updates | add your updates - Section Recommended Literature / Books / Blogs - Advertising
view updates | add your updates
- Section Glossaries / Terminology - Advertising
Testimonials
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Elena Shestopalova, founder and co-owner of the publishing h...
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Remzi Lani, Director, Albanian Media Institute, and Presiden...
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Vusal Qasimov, President, ANS-PRESS Publishing House, Baku,...
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Xin Zhong, Associate Professor of Journalism at the School o...
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Francis Balle, Professor at the University Paris II - Panthé...
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Larry Kilman, Deputy CEO, Executive Director of Communicatio...
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Judy Yablonky, International Journalist and Consultant in Co...
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Nino Zhizhilashvili, Dean, Caucasus School of Media, Caucasu...
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Astrid Kohl, Head of the International Institute for Journal...
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Muhammed Noushad, SIAS Media School, SAFI Institute of Advan...
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Sarah Bakata, Editor, Nation Media Group, Kenya
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Elmira Toktogulova, General Manager of the Media Consulting...
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Dina Ra, PhD student from Kyrgyzstan, University of Westmins...
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Jamale Rassi, General Manager, Adline Beirut sarl, Lebanon
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Raja Rassi, General Manager, Al Hayat daily, Beirut, Lebanon
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Olayinka Oyegbile, Editor, Sunday Punch, Nigeria
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Femi Asekun, Ikeja, Lagos, Nigeria
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Luz Maria Helguero, Knight Fellow at Stanford University, th...
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Anatoli Maksak, General Director of the Media Holding Compan...
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Guild of Press Publishers (GIPP), www.gipp.ru, Russia
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Dana Rusinova, Editor-in-Chief, Spravodaj obce Lozorno, Slov...
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Andrej Tuser, Professor and Adviser to Dean on academic issu...
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C. Ratabane Ramainoane, Editor-in-Chief, Moafrika, Lesotho
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Dmitriy Klimanov, Publisher, weekly newspaper TV den za dnyo...
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Natalia Vygovskaya, Editor-in-Chief, Ostrov svobody (The Isl...
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Boris Grigorovich Nagornyi, Dean of the School of Linguisti...
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Vladimir D. Demchenko, Dean of the Mass Communication Facult...
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Jed Sunden, a US Publisher of the English language Kiyv Post...
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Brian L. Steffens, Executive Director, National Newspaper As...
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Mark Nelson, Lead Specialist and Program Leader, World Bank...
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Margie Freaney, Independent Media Trainer & Consultant,...
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Barnabas Thondhlana, Deputy Editor, Zimbabwe Independent
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2,359102012-09-24 17:33
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