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Chapter Three Business Plan
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http://sostav.ua/news/2011/11/24/80/45354/
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http://sostav.ua/news/2011/11/24/80/45365/
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http://www.themediabriefing.com/article/marketing-academic-tells-publishers-brands-are-winning-the-social-media-war
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http://www.poynter.org/latest-news/media-lab/social-media/153993/for-links-posted-to-facebook-comments-lead-to-clickthroughs/
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http://www.poynter.org/latest-news/mediawire/154076/dallas-morning-news-publisher-7-day-a-week-publication-sustainable-for-another-decade/
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http://panpa.org.au/2011/11/22/glossies-group-goes-vertical/
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http://www.newspaperinnovation.com/index.php/2011/11/23/lagerfeld-after-gaga/
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http://www.internetretailer.com/2011/11/22/facebook-adds-ads-its-ticker
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