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» The Economist Group is building on its advertising network, Ideas People, to group more than 60 websites trusted by The Economist readers
The Economist Group is building on its advertising network, Ideas People, to group more than 60 websites trusted by The Economist readers
Related subtopics:
Attracting Advertisers
Cross-Channel / Multichannel / Omnichannel Advertising / Marketing / Sales / Synergy / Partnerships
Reader / User / Content / Search / Contextual / Behavioral / Predictive Advertising / Targeting - Geolocation - Sponsored Links - Paid Discovery
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http://www.mediaweek.co.uk/news/rss/1132693/Economist-develops-ad-network-Ideas-People/
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