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» Facebook to introduce real-time bidding, allowing brands to target its users based on their off-site browsing history
Facebook to introduce real-time bidding, allowing brands to target its users based on their off-site browsing history
Related subtopics:
Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Reader / User / Content / Search / Contextual / Behavioral / Predictive Advertising / Targeting - Geolocation - Sponsored Links - Paid Discovery
Time-Sensitive Advertising / Ad Scheduling - Dayparting / Real-Time Bidding - Programmatic Buying
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http://www.mediaweek.co.uk/news/rss/1136533/Facebook-introduce-real-time-bidding/
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