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» Loosen the newsroom’s chokehold on the brand: The brand has to be co-owned - Raju Narisetti
Loosen the newsroom’s chokehold on the brand: The brand has to be co-owned - Raju Narisetti
Related subtopics:
Brand Building / Protection - Goodwill - Trademark - Value of Company - Value Chains / Cycles
Leadership and Management
Collaboration / Cooperation - Synergy
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http://www.niemanlab.org/2013/12/loosen-the-newsrooms-chokehold-on-the-brand/
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