Chapter Three Business Plan

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http://www.mediapost.com/publications/article/199059/google-gains-viewable-impressions-accreditation-v.html

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http://www.emarketer.com/Article/Digital-Coupons-Mobile-Give-Cheapskates-Staying-Power/1009847

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http://techcrunch.com/2013/04/30/twitter-ads-available/

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http://www.adweek.com/news/technology/yahoo-goes-native-stream-home-page-ads-149022

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http://www.themediabriefing.com/article/publishing-startup-rewired-local

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http://globalvoicesonline.org/2013/04/30/pavel-durov-russias-zuckerberg-fights-for-control-of-his-creation/

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http://www.poynter.org/latest-news/top-stories/211067/newspaper-circulation-totals-do-not-capture-the-full-story-anymore/

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http://www.netnewscheck.com/article/25865/oc-reg-expands-current-from-weekly-to-daily

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http://www.nytimes.com/2013/04/30/business/media/the-economist-looks-to-colleges-for-a-new-generation-of-readers.html

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http://www.wggb.com/2013/04/26/umass-student-run-newspaper-cutting-back-publication/