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http://digiday.com/publishers/apple-and-oranges/

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http://digiday.com/platforms/5-charts-state-publishers-facebook/

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http://digiday.com/publishers/facebooks-bigger-measurement-problem/

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http://www.newsmediauk.org/Latest/sorrell-print-ads-more-powerful-than-facebook-video

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http://www.cmswire.com/digital-experience/7-reasons-your-digital-transformation-project-may-fail/

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https://www.newswhip.com/2016/10/guide-branded-content-facebook/

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https://medium.com/global-editors-network/for-publishers-the-digital-strategy-often-means-the-facebook-strategy-8badce688d99

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http://fipp.s3.amazonaws.com/media/documents/FIPP%20Innovation%20in%20Magazine%20Media%202016-2017_Micropayments.pdf

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https://www.themediabriefing.com/article/the-inevitable-burst-of-the-digital-video-bubble

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https://www.theguardian.com/technology/2016/oct/03/facebook-marketplace-launch-ebay-craigslist-classified-ads