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http://www.my-seo.by/split-testirovaniya.html

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http://megamozg.ru/post/8576/

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http://lovim.net/2012/09/ab-testing-faq/

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http://bot.kz/2014/01/26113

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http://www.slideshare.net/rodrod12/2008-28570435

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http://www.books.ru/books/veb-dizain-kniga-stiva-kruga-ili-ne-zastavlyaite-menya-dumat-2-e-izdanie-544947/

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http://design4site.ru/blog/wp-content/books/web_design_stiva_kruga.pdf

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http://www.kbridge.org/ru/the-secret-of-virality-how-to-make-your-content-go-viral-2/

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http://www.amazon.com/Rocket-Surgery-Made-Easy--Yourself/dp/0321657292/ref=la_B001KHCFUU_1_2

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http://www.amazon.com/Dont-Make-Think-Revisited-Usability/dp/0321965515/ref=la_B001KHCFUU_1_1