Community updates

Chronological news digests

2017-11-06

Digital subscriptions drive Polaris Media’s local media strategy - Earl J. Wilkinson

Tatiana Repkova | https://www.inma.org/blog ... |

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Northern Europe

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Subscription / Loyalty - Bundling - Churn / Retention
Local / Hyperlocal / Community Newspapers / Publications / Titles / Editions / Sections / Supplements / Websites / Webpages / Media / News / Content

2017-10-26

Swedish proposal: The radio and television fee should be abolished and replaced with an earmarked tax

Tatiana Repkova | www.nordicom.gu.se/en/lat ... |

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European Union (=28), European Union - old (=15), Northern Europe

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Strategic / Business Planning - Business Models - Franchising
TV / Radio / Broadcasting Companies / Networks / Platforms / Activity - Slow TV
Profit / Income Tax - Other Taxes / Levies / Fees

2017-10-25

How community publisher Amedia figured out digital subscriptions

Tatiana Repkova | https://www.inma.org/blog ... |

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Northern Europe

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Subscription / Loyalty - Bundling - Churn / Retention
Local / Hyperlocal / Community Newspapers / Publications / Titles / Editions / Sections / Supplements / Websites / Webpages / Media / News / Content
How To Ideas

2017-10-24

Stop saying pageviews don’t matter

Tatiana Repkova | mediashift.org/2017/10/st ... |

Canada, Norway, United Kingdom

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European Union (=28), European Union - old (=15), Northern Europe, Northern North America, Western Europe

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America North, Europe

Billing Methods Online - Pay per View / Click / Action / Sale / Call / Follower / Touch / Engagement / Gaze / Emotion - Click-fraud / Bots
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience

2017-10-22

Scandinavia emerges as gold standard in digital subscriptions - Earl J. Wilkinson

Tatiana Repkova | https://www.inma.org/blog ... |

Denmark, Norway, Sweden

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European Union (=28), European Union - old (=15), Northern Europe

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Online / Digital / Mobile / Social Media Trends
Subscription / Loyalty - Bundling - Churn / Retention

2017-10-20

Inside Swedish media group Bonnier’s native ad ambitions

Tatiana Repkova | https://digiday.com/media ... |

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European Union (=28), European Union - old (=15), Northern Europe

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Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2017-10-13

Magazine publishers shift to digital-oriented sales organizations

Tatiana Repkova | https://digiday.com/media ... |

Sweden, United States of America

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European Union (=28), European Union - old (=15), Northern Europe, Northern North America

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America North, Europe, International (2)

Strategic / Business Planning - Business Models - Franchising
Magazines
Magazine Trends
Serving Advertising / Marketing Clients

2017-10-06

Why Swedish publisher Nyheter24-Gruppen is creating its own beauty products

Tatiana Repkova | https://digiday.com/media ... |

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European Union (=28), European Union - old (=15), Northern Europe

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Brand Building / Protection - Goodwill - Trademark - Value of Company - Value Chains / Cycles
Ecommerce / Social Commerce / Money Transfer by Media - Readers / Audience Clubs
Generating / Growing New Revenue (other than Advertising / Circulation / Readership Sales)

2017-10-04

Schibsted Media Group: Машинное обучение применили для предсказания подписок на новости

Tatiana Repkova | https://themedia.center/2 ... |

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Northern Europe

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Direct Mail - Direct Marketing - Database Marketing - Big Data
Subscription / Loyalty - Bundling - Churn / Retention

2017-10-03

Three months after launching, Faktisk is already among the most popular sites in Norway

Tatiana Repkova | https://www.poynter.org/n ... |

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Northern Europe

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News Media Markets - Landscape - Numbers of titles - Business & Financial Results
Launches of Newspapers / Publications / Standalone News Websites / Other Media - Startups
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience
Collaboration / Cooperation - Synergy
Covering / Reporting Politics / Elections / Campaigns / Government / Public Events
Fact-Checking / Verification - Accuracy - Fake/False News