Community updates

Chronological news digests

2020-08-24

elDiario.es finds success treating users like partners

Tatiana Repkova | https://ijnet.org/en/stor ... |

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European Union (=28), European Union - old (=15), Southern Europe

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Strategic / Business Planning - Business Models - Franchising
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2020-08-05

“We must be ruthlessly focused on our readership”: How publishers are growing subscribers with audience-focused strategies

Tatiana Repkova | https://whatsnewinpublish ... |

Spain, United Kingdom

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European Union (=28), European Union - old (=15), Southern Europe, Western Europe

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Subscription / Loyalty - Bundling - Churn / Retention

2020-06-29

Two Spanish publishers embrace audience-first strategy to grow reader revenues

Tatiana Repkova | https://blog.wan-ifra.org ... |

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European Union (=28), European Union - old (=15), Southern Europe

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Generating / Growing / Increasing Circulation / Readership / Audience Revenue / Sales

2020-05-28

Two months, a voluntary 30% price increase and 18,000 new paying readers: What eldiario.es did after COVID-19 struck

Tatiana Repkova | https://www.poynter.org/b ... |

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European Union (=28), European Union - old (=15), Southern Europe

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Subscription / Loyalty - Bundling - Churn / Retention
Pricing Policy - Cover Price - Newspaper / Media Wars
Crisis Management
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2020-05-14

Webinar takeaways: Premium programmatic providers find cautious optimism amid pandemic

Tatiana Repkova | https://blog.wan-ifra.org ... |

Norway, Spain, United Kingdom, United States of America

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European Union (=28), European Union - old (=15), Northern Europe, Northern North America, Southern Europe, Western Europe

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America North, Europe

Advertising / Marketing Forecasts / Trends
Time-Sensitive Advertising / Ad Scheduling - Dayparting / Real-Time Bidding - Programmatic Buying

2020-05-06

Webinar takeaways: Spanish news orgs take engagement to a new level during Corona crisis

Tatiana Repkova | https://blog.wan-ifra.org ... |

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European Union (=28), European Union - old (=15), Southern Europe

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Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
Covering / Reporting Medical Care / Health / Illness / Disabilities / Drugs / Alcohol / Drinking
Covering / Reporting Tragedy / Catastrophy / Disaster / Emergency

2020-04-15

Navigating the ‘infodemic’: How people in six countries access and rate news and information about coronavirus

2020-04-07

Here’s how 15+ member-driven organizations are adapting membership appeals, events, and more for coronavirus