Community updates

Chronological news digests

2014-12-16

Time Inc. begins accepting Bitcoin payments

Tatiana Repkova | dealbook.nytimes.com/2014 ... |

United States of America

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Northern North America

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Magazines
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2014-12-16

Websites in Spain see small traffic dip after Google News closure

Tatiana Repkova | blogs.wsj.com/cmo/2014/12 ... |

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European Union (=28), European Union - old (=15), Southern Europe

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Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience
Web Search Market / Technology / Practices - Search Engine Optimization (SEO) - Voice Search Optimization (VSO)
Web Content Syndication - Rich Site Summary - Really Simple Syndication (RSS) - News Aggregators

2014-12-16

Focus on digital starts to pay off: The Times turns first profit in 13 years; paid online circulation is up at FT

Tatiana Repkova | adage.com/article/global- ... |

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European Union (=28), European Union - old (=15), Western Europe

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News Media Markets - Landscape - Numbers of titles - Business & Financial Results
Financial Newspapers / Publications / Media - Business-to-Business Press (B2B)
Newspaper / Press Trends
Online / Digital / Mobile / Social Media Trends
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content
News Media Markets - Circulation & Distribution -Transmission

2014-12-16

TheSkimm, an email newsletter, draws fans like Oprah Winfrey – and investors

Tatiana Repkova | dealbook.nytimes.com/2014 ... |

United States of America

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Northern North America

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Online / Digital / Mobile / Social Media Trends
Distribution / Transmission Ways / Channels / Platforms - Distributed Content - Wholesale / Retail - Newsstands
Email Messages / Newsletters / Advertising / Marketing - Spam
News Media Markets - Circulation & Distribution -Transmission
News Media Markets - Ownership & Investment

2014-12-16

Why media companies should pay attention to Medium’s native ads: Topic-specific verticals

Tatiana Repkova | https://gigaom.com/2014/1 ... |

United States of America

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Northern North America

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Advertising / Marketing Forecasts / Trends
Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2014-12-16

US web users more likely than those in the UK to mistake native ad content for editorial

Tatiana Repkova | goo.gl/8OQWy0 |

United Kingdom, United States of America

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European Union (=28), European Union - old (=15), Northern North America, Western Europe

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America North, Europe

How Consumers Use Advertisements - Perception / Attitudes - Ad Blocking
Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2014-12-16

NBCU doubles down on TV Everywhere, launches authenticated broadcast streaming platform

Tatiana Repkova | www.fiercecable.com/story ... |

United States of America

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Northern North America

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TV / Radio / Broadcasting Companies / Networks / Platforms / Activity - Slow TV
Digital TV / Radio - Web TV - Internet Protocol TV (IPTV) - Internet TV - Webcast - Mobile TV - Smart TV - Connected TV - Live Streaming

2014-12-16

Just 11% of multiscreen users proactively use a digital device to follow up on a TV ad

Tatiana Repkova | www.mediapost.com/publica ... |

United States of America

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Northern North America

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How Consumers Use Advertisements - Perception / Attitudes - Ad Blocking
TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics

2014-12-16

How to measure digital content more effectively: Three ways marketers can provide better content metrics

Tatiana Repkova | adage.com/article/digital ... |

United States of America

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Northern North America

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TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics
Print Circulation - Online / Engaged Users / Audience - Measurement / Metrics / Audit / Standards
Web Analytics - Metrics
How To Ideas

2014-12-16

IAB: 100% viewability of digital ads is 'not yet possible'

Tatiana Repkova | adage.com/article/digital ... |

United States of America

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Northern North America

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Advertising / Marketing Forecasts / Trends
TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics
Online / Rich Media / Interactive / Digital / Mobile Advertising / Marketing