Community updates

Chronological news digests

2016-03-15

Новый голосовой поиск Google оказался в 7 раз быстрее старого

Tatiana Repkova | lenta.ru/news/2016/03/15/ ... |

Online / Digital / Mobile / Social Media Trends
Web Search Market / Technology / Practices - Search Engine Optimization (SEO) - Voice Search Optimization (VSO)
Audio Packages / Footage - Podcasting - Audio Newspapers - Music Sites - Voice Portals

2016-03-15

Instagram switching to algorithm-fuelled timeline to uncover best content

Tatiana Repkova | www.socialmediatoday.com/ ... |

Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Photojournalism / Visual Journalism / Storytelling - Photos - Pictures - Illustrations - Images
Content Aggregation / Curation - Human Algorithm / Filter - Robots - Artificial Intelligence

2016-03-15

Put readers at the center of your paid content model with sponsored access: Think hotels and airlines

Tatiana Repkova | www.inma.org/blogs/digita ... |

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Northern North America

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America North, Global (1)

Marketing Campaigns - Event Marketing - Sponsorship
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content
News Media Markets - Circulation & Distribution -Transmission

2016-03-15

Apple opens mobile news app to all publishers in bid for readers

Tatiana Repkova | www.bloomberg.com/news/ar ... |

Distribution / Transmission Ways / Channels / Platforms - Distributed Content - Wholesale / Retail - Newsstands
Mobile Telephony / VOIP (Skype) & Newspaper Editions / News Campaigns / Smart Phones / Applications
Web Content Syndication - Rich Site Summary - Really Simple Syndication (RSS) - News Aggregators

2016-03-15

Google launches new data tools for marketers: Google Analytics 360 Suite

Tatiana Repkova | www.wsj.com/articles/goog ... |

Web Analytics - Metrics

2016-03-15

Apple News will soon get 'native' ads that look like articles

Tatiana Repkova | www.businessinsider.de/ap ... |

United States of America

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Northern North America

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America North, Global (1)

Advertising / Marketing Forecasts / Trends
Web Content Syndication - Rich Site Summary - Really Simple Syndication (RSS) - News Aggregators
Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2016-03-14

How readers caused your Facebook video strategy to fail: Because of that damn thumb

Tatiana Repkova | www.inma.org/blogs/digita ... |

Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Online / Digital / Mobile / Social Media Trends
Video Packages / Footage / YouTube - Vodcasting - Animation

2016-03-14

New INMA Outlook report takes snapshot of news media industry in transition: Key themes

Tatiana Repkova | www.inma.org/blogs/main/p ... |

Media Industry Forecasts
Newspaper / Press Trends
Magazine Trends
Online / Digital / Mobile / Social Media Trends

2016-03-14

Why marketers can't ignore mobile – and how they can integrate it into their strategies: Mobile traffic data up 74% in 2015

Tatiana Repkova | www.marketingdive.com/new ... |

Online / Digital / Mobile / Social Media Trends
Mobile Telephony / VOIP (Skype) & Newspaper Editions / News Campaigns / Smart Phones / Applications
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience

2016-03-13

Virtual reality highlighted at Mobile World Congress

Tatiana Repkova | www.inma.org/blogs/mobile ... |

Online / Digital / Mobile / Social Media Trends
Augmented / Virtual Reality - Three-dimensional space (3D) - Immersive Journalism - Artificial Intelligence