Community updates

Chronological news digests

2017-08-08

‘Trying to let our hair down’: How The New York Times is getting creative with push notifications

Tatiana Repkova | https://digiday.com/media ... |

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Northern North America

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Text Messages / SMS Alerts / Push notifications / Chat Apps / Chat Bots
How To Ideas

2017-08-08

‘Not a geeky stereotype’: What a publisher programmatic analyst actually does

Tatiana Repkova | https://digiday.com/media ... |

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Online Job Descriptions
Time-Sensitive Advertising / Ad Scheduling - Dayparting / Real-Time Bidding - Programmatic Buying
Web Strategist / Chief Technology Officer / Chief Internet Officer / Chief Digital Officer / Chief Measurement Officer / Vice President

2017-08-08

How programmatic will change TV measurement

Tatiana Repkova | https://digiday.com/marke ... |

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Northern North America

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TV / Radio / Broadcasting Companies / Networks / Platforms / Activity - Slow TV
Advertising / Marketing Forecasts / Trends
TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics
Print Circulation - Online / Engaged Users / Audience - Measurement / Metrics / Audit / Standards
Time-Sensitive Advertising / Ad Scheduling - Dayparting / Real-Time Bidding - Programmatic Buying

2017-08-08

How Quartz achieved a 90 percent renewal rate for branded content

Tatiana Repkova | https://digiday.com/media ... |

United States of America

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Northern North America

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TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics
Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2017-08-08

For its first Facebook community, Bloomberg brought readers together to talk about personal finance

Tatiana Repkova | https://www.journalism.co ... |

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Northern North America

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Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Financial Newspapers / Publications / Media - Business-to-Business Press (B2B)
News Agencies - Wire Services
Reaching / Building Communities / Neighborhood
Covering / Reporting Business / Economic / Financial Issues - Market Abuse - Insider Information

2017-08-08

Here are some ways to make accountability journalism better so people will actually read it

Tatiana Repkova | www.niemanlab.org/2017/08 ... |

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Northern North America

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Image / Credibility / Perception / Reputation of Media / Journalism - Tabloid / Yellow / Sensationalist Press
Investigative / Watchdog Journalism - Accountability Reporting - Covering Corruption - Transparency - Whistleblowers

2017-08-08

Want readers to start trusting you again? Stop stalking them across the internet

Tatiana Repkova | www.poynter.org/2017/want ... |

United States of America

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Northern North America

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Image / Credibility / Perception / Reputation of Media / Journalism - Tabloid / Yellow / Sensationalist Press
How To Ideas

2017-08-07

We’re in the early stages of a visual revolution in journalism: It’s more than a pivot to video — it’s an evolution of text

Tatiana Repkova | https://www.recode.net/20 ... |

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Northern North America

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Role of ICT - Old / Traditional Media vs New / Social Media - Future of the News / Journalism
Video Packages / Footage / YouTube - Vodcasting - Animation

2017-08-07

Two ways to do influencer marketing: Do it in-house, or work with an agency for influencer marketing campaigns

Tatiana Repkova | https://www.quora.com/Wha ... |

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Northern North America

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Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Weblogs / Blogs - Photoblogs - Videoblogs / Vlogs - Bloggers - Influencers
How To Ideas

2017-08-07

Digital news fact sheet: Audience, economics

Tatiana Repkova | www.journalism.org/fact-s ... |

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Northern North America

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News Media Markets - Landscape - Numbers of titles - Business & Financial Results
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience