Community updates

Chronological news digests

2013-01-23

Media is a fragmented and niche business and so is the newspaper business in Canada

Tatiana Repkova | www.inma.org/blogs/value- ... |

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Northern North America

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Market Segmentation - Audience Fragmentation - Niche Publishing - Microtargeting

2013-01-16

Torstar Inc. is launching two hyper-local business news sites: can pay walls work for them?

Tatiana Repkova | www.pbs.org/mediashift/20 ... |

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Northern North America

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Launches of Newspapers / Publications / Standalone News Websites / Other Media - Startups
Financial Newspapers / Publications / Media - Business-to-Business Press (B2B)
Local / Hyperlocal / Community Newspapers / Publications / Titles / Editions / Sections / Supplements / Websites / Webpages / Media / News / Content
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2013-01-14

Toronto Star purchases plagiarism-detection software

Tatiana Repkova | www.poynter.org/latest-ne ... |

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Northern North America

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Newsroom / Online Ethics - Plagiarism / Fabrication
Journalist's Craft / Skills / Techniques / Tools

2013-01-14

More than half of smart device users watched more TV or movies via the internet in 2012

Tatiana Repkova | www.emarketer.com/Article ... |

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Northern North America

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Digital TV / Radio - Web TV - Internet Protocol TV (IPTV) - Internet TV - Webcast - Mobile TV - Smart TV - Connected TV - Live Streaming
Mobile Ereader Platforms / Devices / Applications - Tablet / Phablet / HTML5 / Ebook / Esingle / Epub
Mobile Telephony / VOIP (Skype) & Newspaper Editions / News Campaigns / Smart Phones / Applications
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience

2013-01-08

At Toronto Star, partnerships with our clients, agencies, and other media lead to success with Nissan campaign

Tatiana Repkova | www.inma.org/blogs/integr ... |

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Northern North America

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Advertising / Marketing Agencies / Networks - Relationships With Media
Print Advertising / Marketing Effectiveness - Metrics
Advertising Synergy - Print & Other Media
Automobile Advertising

2013-01-07

Brand websites - still an important piece of the content marketing landscape

Tatiana Repkova | www.emarketer.com/Article ... |

Canada, United States of America

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Northern North America

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Brand Building / Protection - Goodwill - Trademark - Value of Company - Value Chains / Cycles
Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2013-01-04

Toronto Star apologizes for article plagiarized from Globe And Mail

Tatiana Repkova | www.poynter.org/latest-ne ... |

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Northern North America

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Newsroom / Online Ethics - Plagiarism / Fabrication

2013-01-01

Why US newspaper publishers favour paywalls: most are simply hoping for the best

Tatiana Repkova | www.guardian.co.uk/media/ ... |

Canada, United States of America

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Northern North America

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Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2012-12-27

Paywalls: Newspapers clamping down on free digital content

Tatiana Repkova | www.theglobeandmail.com/r ... |

Canada, United States of America

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Northern North America

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Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2012-12-19

Anne Crassweller: Newspapers are like museums - and that’s a good thing

Tatiana Repkova | www.inma.org/blogs/value- ... |

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Northern North America

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Role of ICT - Old / Traditional Media vs New / Social Media - Future of the News / Journalism
Readership / Audience - Marketing Research / Surveys - Opinion Polls
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience
Press / Media Concepts - Role of Media