Community updates

Chronological news digests

2013-07-30

Mobile banner ads fare poorly next to native mobile experiences

Tatiana Repkova | www.clickz.com/clickz/new ... |

Australia, China, India, Korea South, United Kingdom, United States of America

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Australasia, European Union (=28), European Union - old (=15), North Asia, Northern North America, South Asia, Western Europe

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America North, Asia, Australia & Oceania, Europe

TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics
Mobile Ereader Platforms / Devices / Applications - Tablet / Phablet / HTML5 / Ebook / Esingle / Epub
Mobile Telephony / VOIP (Skype) & Newspaper Editions / News Campaigns / Smart Phones / Applications
Online / Rich Media / Interactive / Digital / Mobile Advertising / Marketing
Advertising Formats - Display Advertisements - Banners
Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2013-07-30

Nashville’s free weekly newspaper The City Paper is closing down after 13 years

Tatiana Repkova | panpa.org.au/2013/07/nash ... |

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Australia & Oceania

Closures / Absorptions of Newspapers / Publications / Standalone News Websites / Other Media
Free Newspapers / Magazines / Media - Pick-Up Publications
Local / Hyperlocal / Community Newspapers / Publications / Titles / Editions / Sections / Supplements / Websites / Webpages / Media / News / Content

2013-07-30

The New Zealand Herald will introduce a digital subscription service within 2014

Tatiana Repkova | panpa.org.au/2013/07/nz-h ... |

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Australia & Oceania

Subscription / Loyalty - Bundling - Churn / Retention
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2013-07-30

The Guardian has moved its UK, US and Australian websites to one URL

Tatiana Repkova | www.poynter.org/latest-ne ... |

Australia, United Kingdom, United States of America

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Australasia, European Union (=28), European Union - old (=15), Northern North America, Western Europe

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America North, Australia & Oceania, Europe

Registration / Licensing of Publications / Broadcasters / Websites / Domains / Databases
Brand Building / Protection - Goodwill - Trademark - Value of Company - Value Chains / Cycles

2013-07-29

6 ways publishers can take advantage of content marketing

Tatiana Repkova | www.inma.org/blogs/keynot ... |

Australia, United Kingdom, United States of America

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Australasia, European Union (=28), European Union - old (=15), Northern North America, Western Europe

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America North, Australia & Oceania, Europe, Global (1)

How To Ideas
Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2013-07-25

Be wary of scams in classified advertisements

Tatiana Repkova | panpa.org.au/2013/07/be-w ... |

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Australia & Oceania

Advertising in Social & Economic Context / Public Service Advertising
How Consumers Use Advertisements - Perception / Attitudes - Ad Blocking
Advertising Ethics & Self-Regulation
Classified Advertising Generally

2013-07-09

The fact-checking debates move to Australia

Tatiana Repkova | www.niemanlab.org/2013/07 ... |

Australia, United States of America

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Australasia, Northern North America

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America North, Australia & Oceania

Fact-Checking / Verification - Accuracy - Fake/False News

2013-07-09

Strong start to Fairfax digital subscriptions

Tatiana Repkova | panpa.org.au/2013/07/stro ... |

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Australia & Oceania

Subscription / Loyalty - Bundling - Churn / Retention
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2013-07-08

The business name of Palmer’s ‘Australian Times’ has been already claimed by ‘grassroots’ online publication

Tatiana Repkova | www.thedrum.com/news/2013 ... |

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Australia & Oceania

Brand Building / Protection - Goodwill - Trademark - Value of Company - Value Chains / Cycles