Community updates

Chronological news digests

2022-05-26

These reader revenue models keep in mind people who won't pay full price (yet): News publishers for Sweden, Spain and South Africa are creating more inclusive schemes

Tatiana Repkova | https://reutersinstitute. ... |

South Africa, Spain, Sweden

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European Union (=28), European Union - old (=15), Northern Europe, Southern Africa, Southern Europe

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Strategic / Business Planning - Business Models - Franchising
Pricing Policy - Cover Price - Newspaper / Media Wars
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2021-10-25

Top European publishers on TikTok: Daily Mail takes the lead

Tatiana Repkova | https://thefix.media/2021 ... |

Germany, Spain, United Kingdom

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European Union (=28), European Union - old (=15), Southern Europe, Western Europe

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Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience
Video Packages / Footage / YouTube - Vodcasting - Animation

2021-10-14

How Spain’s El Confidencial gained 30k subscribers in a year

Tatiana Repkova | https://wan-ifra.org/2021 ... |

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European Union (=28), European Union - old (=15), Southern Europe

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Subscription / Loyalty - Bundling - Churn / Retention
How To Ideas

2021-09-09

Spain: El Diario’s 61K member-strong business model caters to those who cannot pay

Tatiana Repkova | https://wan-ifra.org/2021 ... |

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European Union (=28), European Union - old (=15), Southern Europe

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Strategic / Business Planning - Business Models - Franchising
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2021-08-25

How Spain’s Ac2ality became Europe’s biggest TikTok news player

Tatiana Repkova | https://thefix.media/2021 ... |

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European Union (=28), European Union - old (=15), Southern Europe

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Online / Digital / Mobile / Social Media Trends
Mobile Telephony / VOIP (Skype) & Newspaper Editions / News Campaigns / Smart Phones / Applications
Video Packages / Footage / YouTube - Vodcasting - Animation

2021-07-27

How to make native advertising work for you: Choose advertisers whose values align with yours

Tatiana Repkova | https://thefix.media/2021 ... |

France, Spain, United Kingdom, United States of America

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European Union (=28), European Union - old (=15), Northern North America, Southern Europe, Western Europe

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America North, Europe

How To Ideas
Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2021-07-20

Europe’s top 20 publishers on TikTok: The booming platform offers fast growth and huge engagement to media

Tatiana Repkova | https://thefix.media/2021 ... |

France, Germany, Netherlands, Spain, United Kingdom

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European Union (=28), European Union - old (=15), Southern Europe, Western Europe

,

Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Online / Digital / Mobile / Social Media Trends
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience
Video Packages / Footage / YouTube - Vodcasting - Animation

2021-07-08

Как подружиться с читателями, чтобы начать брать с них деньги: Опыт испанской El País

Tatiana Repkova | https://jrnlst.ru/elpais |

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European Union (=28), European Union - old (=15), Southern Europe

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Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content
How To Ideas

2021-07-08

How Spain’s El País drove 100,000 digital subscriptions during the pandemic

Tatiana Repkova | https://wan-ifra.org/2021 ... |

,

European Union (=28), European Union - old (=15), Southern Europe

,

Subscription / Loyalty - Bundling - Churn / Retention
How To Ideas