Community updates

Chronological news digests

2012-10-31

Опыт «Новой газеты» - интерактивная кампания “Rock that Tick” для привлечения молодежи

Tatiana Repkova | redactor.in.ua/ru/actual/ ... |

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South-East Asia

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Marketing Campaigns - Event Marketing - Sponsorship
Targeting / Engaging Children / Young Reader / Audience
Advertising Design / Creativity / Campaigns / Awards
How To Ideas

2012-10-25

My Paper, the bilingual freesheet, will get a new design and extra content from 1 November 2012

Tatiana Repkova | www.newspaperinnovation.c ... |

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South-East Asia

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Free Newspapers / Magazines / Media - Pick-Up Publications
Redesigning / Restructuring / Repositioning a Newspaper / Publication / Media
Language Editions / Websites / Broadcasting / Translations / Alphabets / Domains

2012-10-22

The Straits Times has launched The Showbiz Double, an entertainment website to target younger audiences

Tatiana Repkova | www.publicitas.com/en/glo ... |

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South-East Asia

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Launches of Newspapers / Publications / Standalone News Websites / Other Media - Startups
Targeting / Engaging Children / Young Reader / Audience
Covering Entertainment / Celebrities / Lifestyle / Fashion - Interview / Photo / Picture Contracts - Reality Shows - Influencers

2012-10-15

Arm-wrestling competition organised by Shin Min Daily News

Tatiana Repkova | panpa.org.au/2012/10/15/a ... |

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South-East Asia

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Marketing Campaigns - Event Marketing - Sponsorship

2012-09-29

Some 16% of U.S. traffic is bot-based, but in Singapore that number is an astonishing 56%

Tatiana Repkova | mashable.com/2012/09/29/b ... |

Philippines, Singapore, Taiwan, United Arab Emirates, United States of America

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Arab World, Middle East, North Asia, Northern North America, South-East Asia

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Africa / Asia, America North, Asia

Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience

2012-09-11

Free 'Financial Times' trial in conjunction with Singapore Airlines' In-flight Connectivity launch

Tatiana Repkova | www.editorandpublisher.co ... |

Singapore, United Kingdom

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European Union (=28), European Union - old (=15), South-East Asia, Western Europe

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Promotion - Games - Free Gifts to Increase Circulation - Motivational Objects
Subscription / Loyalty - Bundling - Churn / Retention
Business-to-Business (B2B) / Financial Advertising

2012-09-09

The government has set up a Media Literacy Council to promote ‘public education on media literacy and cyber wellness’

Tatiana Repkova | globalvoicesonline.org/20 ... |

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South-East Asia

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Freedom of Information - Access to Internet
Training & Education Generally - Newspapers in Education
Media / News Literacy / Critical Thinking

2012-09-07

2012-09-06

Singapore launches ‘Super Wi-fi’ Internet trials, employing unused parts of the TV spectrum

Tatiana Repkova | blogs.wsj.com/searealtime ... |

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South-East Asia

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Internet Technology / Access / Practices - Broadband - VOIP (Skype) - Machine-to-Machine (M2M)

2012-08-03

SPH with ppi Media System: the German software vendor implemented the new ad planning and layout system

Tatiana Repkova | www.editorandpublisher.co ... |

Germany, Singapore

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European Union (=28), European Union - old (=15), South-East Asia, Western Europe

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Advertising Production - Ad Make Up - Ad Transmission
Advertising Page Planning