Community updates

Chronological news digests

2013-03-06

Washington Post запустил рекламный сервис спонсорского контента - BrandConnect

Tatiana Repkova | mediamedia.me/2013/03/was ... |

United States of America

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Northern North America

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Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2013-03-06

Четыре совета о том, как писать новости кратко

Tatiana Repkova | ijnet.org/ru/stories/176242 |

United States of America

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Northern North America

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Journalist's Craft / Skills / Techniques / Tools
Reporting, Writing and Editing
Covering / Reporting News / Breaking News / Scoops - News Games - Anticipatory News
How To Ideas

2013-03-06

Fortune writes 'Trusted Original Content' for advertisers: keeping church-and-state separation

Tatiana Repkova | www.adweek.com/news/adver ... |

United States of America

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Northern North America

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Professional Journalism
Advertorials - Public Relations (PR) - Press Releases
Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2013-03-06

Google's map products show the way to a social, local, mobile advertising economy

Tatiana Repkova | www.themediabriefing.com/ ... |

United Kingdom, United States of America

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European Union (=28), European Union - old (=15), Northern North America, Western Europe

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America North, Europe

Graphic Design - Responsive Web Design - Visual Journalism - Awards - Infographics - Internet Memes - Maps
Online / Rich Media / Interactive / Digital / Mobile Advertising / Marketing
Local Advertising / Marketing
Local / Hyperlocal / Community Newspapers / Publications / Titles / Editions / Sections / Supplements / Websites / Webpages / Media / News / Content
How To Ideas

2013-03-06

Atlantic case raises question: When does it make sense to write for free?

Tatiana Repkova | www.poynter.org/latest-ne ... |

United States of America

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Northern North America

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Magazines
Freelancers / Stringers
Open / Citizen / Public / Participatory Journalism - Eyewitness / User Generated Content - Crowdsourcing

2013-03-06

Time Warner spins off its 21 magazine empire into a separate company; a rumored sale to Meredith falls through

Tatiana Repkova | paidcontent.org/2013/03/0 ... |

United States of America

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Northern North America

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Magazines
News Media Markets - Ownership & Investment

2013-03-06

Condé Nast is planning to deploy its subscriber data to help brands better target their online advertising

Tatiana Repkova | www.adweek.com/news/adver ... |

United States of America

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Northern North America

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Magazines
Subscription / Loyalty - Bundling - Churn / Retention
Online / Rich Media / Interactive / Digital / Mobile Advertising / Marketing
Reader / User / Content / Search / Contextual / Behavioral / Predictive Advertising / Targeting - Geolocation - Sponsored Links - Paid Discovery

2013-03-06

Native advertising and the role of 'brand editors': it’s critical that they are separate from the main editorial team

Tatiana Repkova | www.emediavitals.com/cont ... |

United States of America

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Northern North America

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Professional Journalism
Newsroom / Editorial Management / Workflow
Advertising Workflow
Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2013-03-06

The economics of content have changed forever, and the supply of free content is almost infinite

Tatiana Repkova | paidcontent.org/2013/03/0 ... |

United States of America

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Northern North America

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Strategic / Business Planning - Business Models - Franchising
Freelancers / Stringers
Open / Citizen / Public / Participatory Journalism - Eyewitness / User Generated Content - Crowdsourcing

2013-03-06

Torstar profit falls 65% on weak ad market, writedown

Tatiana Repkova | www.theglobeandmail.com/g ... |

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Northern North America

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News Media Markets - Landscape - Numbers of titles - Business & Financial Results
News Media Markets - Advertising / Marketing Communication