Community updates

Chronological news digests

2013-02-08

4 методы повышения эффективности мобильной рекламы

Tatiana Repkova | cossa.ru/articles/155/33004/ |

Russia, United States of America

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CIS, Eastern Europe, Northern North America

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America North, Asia / Europe, Europe, Global (1)

TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics
Online / Rich Media / Interactive / Digital / Mobile Advertising / Marketing
How To Ideas

2013-02-08

Five ways media companies can build paywalls around people (personal paywalls) instead of content

Tatiana Repkova | paidcontent.org/2013/02/0 ... |

United States of America

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Northern North America

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Reader / User / Content / Search / Contextual / Behavioral / Predictive Advertising / Targeting - Geolocation - Sponsored Links - Paid Discovery
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content
How To Ideas

2013-02-08

How Twitter's new micro-video app is being used by reporters: WSJ uses Vine to report on New York Fashion Week

Tatiana Repkova | www.journalism.co.uk/news ... |

United States of America

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Northern North America

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Video Packages / Footage / YouTube - Vodcasting - Animation
Mobile Blogs / Moblogs - Microblogs - Twitter
How To Ideas

2013-02-07

Measuring TV audiences keeps getting harder: How to track fragmented audiences

Tatiana Repkova | www.economist.com/news/bu ... |

United States of America

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Northern North America

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TV / Radio / Broadcasting Companies / Networks / Platforms / Activity - Slow TV
Readership / Audience - Marketing Research / Surveys - Opinion Polls
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience

2013-02-07

Rick Edmonds of the Poynter Institute: Regional business trends and forecasts for 2013 - USA

Tatiana Repkova | www.wan-ifra.org/articles ... |

United States of America

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Northern North America

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Media Industry Forecasts
Newspaper / Press Trends
Advertising / Marketing Forecasts / Trends

2013-02-07

Washington Post polling users on possible paywall packages

Tatiana Repkova | www.bizjournals.com/washi ... |

United States of America

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Northern North America

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Subscription / Loyalty - Bundling - Churn / Retention
Pricing Policy - Cover Price - Newspaper / Media Wars
How to Learn What Readers Want to Read
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2013-02-07

The future of search is gravitational: content will come to you

Tatiana Repkova | gigaom.com/2013/02/07/the ... |

United States of America

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Northern North America

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Role of ICT - Old / Traditional Media vs New / Social Media - Future of the News / Journalism
Web Search Market / Technology / Practices - Search Engine Optimization (SEO) - Voice Search Optimization (VSO)

2013-02-07

Paywalls should be a catalyst, not a cure

Tatiana Repkova | www.emediavitals.com/cont ... |

United States of America

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Northern North America

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Strategic / Business Planning - Business Models - Franchising
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2013-02-07

Turkish bombing footage shows why Vine may not work for journalism (yet): editing and length constraints

Tatiana Repkova | www.theverge.com/2013/2/7 ... |

Turkey, United States of America

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Middle East, Northern North America

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America North, Asia, Global (1)

Journalist's Craft / Skills / Techniques / Tools
Video Packages / Footage / YouTube - Vodcasting - Animation
Mobile Blogs / Moblogs - Microblogs - Twitter

2013-02-07

Great writers are kind of rebellious. So how do you break the “rules” of grammar, style, and Standard English usage?

Tatiana Repkova | www.poynter.org/how-tos/n ... |

United States of America

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Northern North America

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Craft or Art?
Reporting, Writing and Editing
Stylebook
How To Ideas