Community updates

Chronological news digests

2012-03-21

В России начинают выходить два главных голливудских издания о кинобизнесе «The Variety» и «The Hollywood Reporter»

Oksana Dudarieva | goo.gl/Txc45I |

Russia, United States of America

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CIS, Eastern Europe, Northern North America

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America North, Asia / Europe, Europe

Launches of Newspapers / Publications / Standalone News Websites / Other Media - Startups
Magazines

2012-03-21

BIA/Kelsey - прогноз местныx медиа к 2016 году: Рост доходов от цифровой рекламы будет опережать общие доходы СМИ

Oksana Dudarieva | www.adindex.ru/news/resea ... |

United States of America

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Northern North America

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Media Industry Forecasts
Advertising / Marketing Forecasts / Trends
Local Advertising / Marketing
Local / Hyperlocal / Community Newspapers / Publications / Titles / Editions / Sections / Supplements / Websites / Webpages / Media / News / Content

2012-03-21

The New York Times вводит новую модель монетизации контента: в бесплатном доступе будут всего 10 публикаций в месяц

Oksana Dudarieva | ain.ua/2012/03/21/77579 |

United States of America

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Northern North America

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Subscription / Loyalty - Bundling - Churn / Retention
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2012-03-21

Pew Research: Новостные сайты получают от соцсетей девять процентов трафика

Oksana Dudarieva | goo.gl/550B16 |

United States of America

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Northern North America

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Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience
Social Media Generally - Social Websites / Networking - Social Journalism
Web Search Market / Technology / Practices - Search Engine Optimization (SEO) - Voice Search Optimization (VSO)
Mobile Blogs / Moblogs - Microblogs - Twitter

2012-03-20

Four mobile marketing strategies that are working right now

Tatiana Repkova | www.mobilemarketer.com/cm ... |

United States of America

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Northern North America

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Online / Rich Media / Interactive / Digital / Mobile Advertising / Marketing
How To Ideas

2012-03-20

Editor: Journalists must offer insight, not just facts

Tatiana Repkova | ijnet.org/blog/editor-jou ... |

Germany, United States of America

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European Union (=28), European Union - old (=15), Northern North America, Western Europe

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America North, Europe

Journalist's Craft / Skills / Techniques / Tools
Reporting, Writing and Editing

2012-03-20

Правительство США потратило почти $1 миллиард на собственную рекламу

Tatiana Repkova | www.mediabusiness.com.ua/ ... |

United States of America

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Northern North America

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Political / Election / Government Advertising

2012-03-20

Nielsen и GroupM разработали рейтинг эффективности интегрированных кампаний

Tatiana Repkova | www.adindex.ru/news/innov ... |

United States of America

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Northern North America

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Print Advertising / Marketing Effectiveness - Metrics
TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics
Web Analytics - Metrics

2012-03-20

A year later, a look back at opining on the NYT paywall

Tatiana Repkova | www.poynter.org/latest-ne ... |

United States of America

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Northern North America

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Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2012-03-20

Pew report on the state of the American media: Sunday print editions are continuing to do relatively well

Tatiana Repkova | www.sfnblog.com/2012/03/2 ... |

United States of America

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Northern North America

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News Media Markets - Landscape - Numbers of titles - Business & Financial Results
Weekend / Saturday / Sunday Editions / Supplements