Community updates

Chronological news digests

2020-12-29

Why do Norwegian newspapers perform so much better than the industry average? - Thomas Baekdal

Tatiana Repkova | https://baekdal.com/monet ... |

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Northern Europe

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Subscription / Loyalty - Bundling - Churn / Retention
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2020-12-09

How Swedish newspaper Expressen boosted online viewership with Facebook Watch

Tatiana Repkova | https://www.facebook.com/ ... |

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European Union (=28), European Union - old (=15), Northern Europe

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Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
How To Ideas

2020-11-30

Ведущие скандинавские СМИ получают дополнительные доходы от собственных интернет-магазинов: Яркий тому пример — Aftonbladet

Tatiana Repkova | https://jrnlst.ru/aftonbladet |

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European Union (=28), European Union - old (=15), Northern Europe

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Ecommerce / Social Commerce / Money Transfer by Media - Readers / Audience Clubs
How To Ideas

2020-11-20

How Amedia, Norway’s leading local news publishing group, converts women and young audiences into paid subscribers

Tatiana Repkova | https://wan-ifra.org/2020 ... |

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Northern Europe

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Subscription / Loyalty - Bundling - Churn / Retention
Targeting / Engaging Female Readers / Audience
Targeting / Engaging Children / Young Reader / Audience
Local / Hyperlocal / Community Newspapers / Publications / Titles / Editions / Sections / Supplements / Websites / Webpages / Media / News / Content

2020-11-09

Swedish company Tipser: Ecommerce opportunities for media companies

Tatiana Repkova | https://www.fipp.com/news ... |

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European Union (=28), European Union - old (=15), Northern Europe

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Ecommerce / Social Commerce / Money Transfer by Media - Readers / Audience Clubs

2020-11-09

Can Spotify be the one to convince people to pay for podcasts? The Swedish music giant is apparently testing out podcast-only subscription offers

Tatiana Repkova | https://www.niemanlab.org ... |

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European Union (=28), European Union - old (=15), Northern Europe

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Europe, Global (1)

Subscription / Loyalty - Bundling - Churn / Retention
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content
Audio Packages / Footage - Podcasting - Audio Newspapers - Music Sites - Voice Portals

2020-11-05

9 советов для продажи подписки: Результаты исследования ведущих СМИ Германии и Северной Европы

Tatiana Repkova | https://jrnlst.ru/9-advices |

Denmark, Finland, Germany, Norway, Sweden

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European Union (=28), European Union - old (=15), Northern Europe, Western Europe

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Subscription / Loyalty - Bundling - Churn / Retention
How To Ideas

2020-11-05

Amedia’s seven steps to digital subscription success

Tatiana Repkova | https://wan-ifra.org/2020 ... |

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Northern Europe

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Subscription / Loyalty - Bundling - Churn / Retention
How To Ideas

2020-10-30

Amid pandemic, Norway’s Dagens Næringsliv finds success with wine

Tatiana Repkova | https://wan-ifra.org/2020 ... |

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Northern Europe

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Covering / Reporting Food / Wine / Cooking / Restaurants / Agriculture

2020-10-20

Drivers of digital subscriptions - Sidney Glastad, Acquisition manager, Aftenposten

Tatiana Repkova | www.fipp.com/wp-content/u ... |

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Northern Europe

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Subscription / Loyalty - Bundling - Churn / Retention
Recommended Literature / Books / Blogs - Marketing - Readership - Audience