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2013-10-08

Are Flipboard and Currents marketing partners or scams that take advantage of publishers?
Tatiana Repkova | gigaom.com/2013/10/08/are ... |
Global (1)
Magazines
Competitiveness
Collaboration / Cooperation - Synergy
Web Content Syndication - Rich Site Summary - Really Simple Syndication (RSS) - News Aggregators
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2013-10-08

Thomas Baekdal: 5 key elements of analytics for publishers: Ecommerce and publisher analytics are different things
Tatiana Repkova | www.baekdal.com/opinion/f ... |
Global (1)
Ecommerce / Social Commerce / Money Transfer by Media - Readers / Audience Clubs
Web Analytics - Metrics
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2013-10-08

How marketers use different digital ad types to achieve their goals: Paid search, social ads and online display
Tatiana Repkova | www.emarketer.com/Article ... |
Global (1)
Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics
Reader / User / Content / Search / Contextual / Behavioral / Predictive Advertising / Targeting - Geolocation - Sponsored Links - Paid Discovery
Advertising Formats - Display Advertisements - Banners
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2013-10-08

Flipboard CEO explains how brand monetizes users: Offering a magazine-like ad experience
Tatiana Repkova | www.mediapost.com/publica ... |
United States of America
,
Northern North America
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America North, Global (1)
Magazines
How Consumers Use Advertisements - Perception / Attitudes - Ad Blocking
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content
Web Content Syndication - Rich Site Summary - Really Simple Syndication (RSS) - News Aggregators
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2013-10-08

Key trends news publishers will see in 2014 - Ken Doctor shares his predictions at the World Publishing Expo
Tatiana Repkova | www.journalism.co.uk/news ... |
United States of America
,
Northern North America
,
America North, Global (1)
Media Industry Forecasts
Newspaper / Press Trends
Online / Digital / Mobile / Social Media Trends
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2013-10-08

Flipboard’s custom magazines are doing well - users are actually subscribing to them
Tatiana Repkova | gigaom.com/2013/10/08/fli ... |
United States of America
,
Northern North America
,
America North, Global (1)
Brand Building / Protection - Goodwill - Trademark - Value of Company - Value Chains / Cycles
Magazines
Subscription / Loyalty - Bundling - Churn / Retention
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content
Web Content Syndication - Rich Site Summary - Really Simple Syndication (RSS) - News Aggregators
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2013-10-08

Website layout tips: Where to put your most important stuff
Tatiana Repkova | socialmediatoday.com/smat ... |
Global (1)
Page / Web Page Layout - Composition
Redesigning / Restructuring / Optimizing Websites / Mobile Applications - Web Development
Recommended Literature / Books / Blogs - Design - Layout
How To Ideas
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2013-10-08

Yahoo redesign will bring new advertising formats: Stream ads and billboard ads
Tatiana Repkova | socialmediatoday.com/eliz ... |
United States of America
,
Northern North America
,
America North, Global (1)
Advertising Formats - Display Advertisements - Banners
Web Search Market / Technology / Practices - Search Engine Optimization (SEO) - Voice Search Optimization (VSO)
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2013-10-08

What does critical mass mean in social media?
Tatiana Repkova | socialmediatoday.com/mint ... |
United States of America
,
Northern North America
,
America North, Global (1)
Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience
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2013-10-08

It’s time to stop arguing about print first or digital first and start focusing on our readers - Raju Narisetti
Tatiana Repkova | blog.wan-ifra.org/2013/10 ... |
United States of America
,
Northern North America
,
America North, Global (1)
Strategic / Business Planning - Business Models - Franchising
Readership / Audience - Marketing Research / Surveys - Opinion Polls
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience