Community updates

Chronological news digests

2021-08-31

The average publisher drives more than 5x the engagement with headline testing after two years

Tatiana Repkova | https://thefix.media/2021 ... |

International (2)

How to Learn What Readers Want to Read
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
How To Ideas

2021-08-23

12 revenue sources for digital news organizations

Tatiana Repkova | https://thefix.media/2021 ... |

International (2)

Generating / Growing / Increasing Advertising Revenues / Sales
Generating / Growing / Increasing Circulation / Readership / Audience Revenue / Sales
Generating / Growing New Revenue (other than Advertising / Circulation / Readership Sales)

2021-08-16

The challenge of finding your newsroom’s North Star metric: Successful publishers understand the value of having an easy to follow and measure key metric

Tatiana Repkova | https://thefix.media/2021 ... |

International (2)

Print Circulation - Online / Engaged Users / Audience - Measurement / Metrics / Audit / Standards
Web Analytics - Metrics
Journalist's Craft / Skills / Techniques / Tools

2021-08-13

Why will Apple’s Mail Privacy Protection not end the newsletter boom? 6 metrics measuring your email performance

Tatiana Repkova | https://thefix.media/2021 ... |

International (2)

Civil Laws - Privacy - Personal Data
Print Circulation - Online / Engaged Users / Audience - Measurement / Metrics / Audit / Standards
Email Messages / Newsletters / Advertising / Marketing - Spam

2021-08-09

How many readers actually scroll once they load an article? We live in the age of skimming

Tatiana Repkova | https://thefix.media/2021 ... |

International (2)

How to Learn What Readers Want to Read
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience

2021-08-05

Subscriptions, newsletters can help solve the media financing problem

Tatiana Repkova | https://thefix.media/2021 ... |

Ukraine, United States of America

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CIS, Eastern Europe, Northern North America

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America North, Asia / Europe, Europe, International (2)

Subscription / Loyalty - Bundling - Churn / Retention
Email Messages / Newsletters / Advertising / Marketing - Spam

2021-08-02

All the ways publishers are using newsletters to grow paying members

Tatiana Repkova | https://thefix.media/2021 ... |

United States of America

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Northern North America

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America North, International (2)

Email Messages / Newsletters / Advertising / Marketing - Spam
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2021-07-29

РИА ФАН попросило признать Bellingcat нежелательной организацией

Tatiana Repkova | https://jrnlst.ru/ria-fan ... |

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CIS, Eastern Europe

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Asia / Europe, Europe, International (2)

Media / Press / Web Laws / Regulations
Cross-Border Distribution / Transmission / Reach
Investigative / Watchdog Journalism - Accountability Reporting - Covering Corruption - Transparency - Whistleblowers

2021-07-27

Как сделать рекламную рассылку в WhatsApp и не попасть в бан

Tatiana Repkova | https://www.cossa.ru/tren ... |

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CIS, Eastern Europe

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Asia / Europe, Europe, International (2)

SMS / MMS / Twitter Advertisements / Marketing
Text Messages / SMS Alerts / Push notifications / Chat Apps / Chat Bots
How To Ideas

2021-07-20

Текстовый маркетинг на подъёме: 61,8% потребителей предпочитают переписываться в мессенджерах

Tatiana Repkova | https://www.cossa.ru/news ... |

International (2)

Online / Digital / Mobile / Social Media Trends
Text Messages / SMS Alerts / Push notifications / Chat Apps / Chat Bots