Community updates

Chronological news digests

2019-07-10

Convert your readers into subscribers: Use these five best practices to encourage your audience to pay for content

Tatiana Repkova | https://www.twipemobile.c ... |

United States of America

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Northern North America

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Subscription / Loyalty - Bundling - Churn / Retention
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content
How To Ideas

2019-07-10

2 out of 3 consumers don’t trust information from social media, and social ad revenue growth has halved

Tatiana Repkova | https://whatsnewinpublish ... |

United States of America

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Northern North America

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Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Image / Credibility / Perception / Reputation of Media / Journalism - Tabloid / Yellow / Sensationalist Press
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience

2019-07-10

Snapchat launches ‘Creator Shows’ from Arnold Schwarzenegger, Kevin Hart, Serena Williams and others — with ad-revenue sharing deals

Tatiana Repkova | https://variety.com/2019/ ... |

United States of America

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Northern North America

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Strategic / Business Planning - Business Models - Franchising
Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Launches of Newspapers / Publications / Standalone News Websites / Other Media - Startups
Covering Entertainment / Celebrities / Lifestyle / Fashion - Interview / Photo / Picture Contracts - Reality Shows - Influencers

2019-07-10

How Politico is building a winning podcast strategy: A podcast must be essential or beautiful — or both

Tatiana Repkova | https://www.inma.org/blog ... |

United States of America

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Northern North America

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How To Ideas
Audio Packages / Footage - Podcasting - Audio Newspapers - Music Sites - Voice Portals

2019-07-10

Hong Kong protests, but also the Met Gala: The New York Times Chinese edition looks for new audiences

Tatiana Repkova | https://www.niemanlab.org ... |

China, United States of America

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North Asia, Northern North America

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America North, Asia

Cross-Border Distribution / Transmission / Reach
Targeting / Engaging New Readers / Audience

2019-07-10

Short-form mobile videos: How TikTok is testing in-app e-commerce

Tatiana Repkova | https://digiday.com/retai ... |

United States of America

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Northern North America

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Ecommerce / Social Commerce / Money Transfer by Media - Readers / Audience Clubs
Mobile Telephony / VOIP (Skype) & Newspaper Editions / News Campaigns / Smart Phones / Applications
Feature Story - Long-Form / Short-Form / Slow / Literary Journalism
Video Advertisements
Video Packages / Footage / YouTube - Vodcasting - Animation

2019-07-10

Streaming video wars are giving publishers an affiliate fee bump

Tatiana Repkova | https://digiday.com/media ... |

United States of America

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Northern North America

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Affiliate Advertising / Marketing
Digital TV / Radio - Web TV - Internet Protocol TV (IPTV) - Internet TV - Webcast - Mobile TV - Smart TV - Connected TV - Live Streaming
Competitiveness
Specifics of Creating Online Content - Multimedia / Transmedia Reporting / Storytelling - Mobile Journalism (Mojo) - Real-Time / Instantaneous / Live Blogging - Live Streaming - Robots - Algorithms
Video Packages / Footage / YouTube - Vodcasting - Animation

2019-07-10

How Facebook is wooing video creators as a reliable source of revenue

Tatiana Repkova | https://digiday.com/media ... |

United States of America

,

Northern North America

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America North, Global (1)

Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Online / Digital / Mobile / Social Media Trends
Generating / Growing / Increasing Advertising Revenues / Sales
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
Video Packages / Footage / YouTube - Vodcasting - Animation

2019-07-10

McClatchy creates feature to help journalists include background information and ask readers to share their feedback and suggest follow-up coverage and stories

Tatiana Repkova | https://www.editorandpubl ... |

United States of America

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Northern North America

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Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
Increasing Interactivity With Readers / Audience
Journalist's Craft / Skills / Techniques / Tools

2019-07-10

Local newsrooms are teaming up with National Geographic Society to cover the environment

Tatiana Repkova | https://www.poynter.org/r ... |

United States of America

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Northern North America

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Collaboration / Cooperation - Synergy
Covering / Reporting Environment
Local / Hyperlocal / Community Newspapers / Publications / Titles / Editions / Sections / Supplements / Websites / Webpages / Media / News / Content