Community updates

Chronological news digests

2017-05-16

How Coca-Cola targeted ads based on people’s Facebook, Instagram photos

Tatiana Repkova | https://digiday.com/marke ... |

United States of America

,

Northern North America

,

America North, Global (1)

Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Photojournalism / Visual Journalism / Storytelling - Photos - Pictures - Illustrations - Images
Reader / User / Content / Search / Contextual / Behavioral / Predictive Advertising / Targeting - Geolocation - Sponsored Links - Paid Discovery

2017-05-16

Facebook admits its 10th measurement mistake since September

Tatiana Repkova | marketingland.com/faceboo ... |

Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics

2017-05-11

Parasite — отложенный постинг в Instagram

Tatiana Repkova | www.cossa.ru/152/161005/ |

Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Journalist's Craft / Skills / Techniques / Tools

2017-05-11

Нейросеть-переводчик Facebook работает в 9 раз быстрее конкурентов

Tatiana Repkova | www.cossa.ru/news/160987/ |

Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Online / Digital / Mobile / Social Media Trends
Language Editions / Websites / Broadcasting / Translations / Alphabets / Domains

2017-05-09

Исследование WAN-IFRA: Главная угроза для медиа — нежелание пробовать новое, а вовсе не падение рекламных доходов

Tatiana Repkova | www.cossa.ru/news/160933/ |

Strategic / Business Planning - Business Models - Franchising
Newspaper / Press Trends

2017-05-09

How to present VR to an audience? Micro-moment / macro-moment - Thomas Baekdal

Tatiana Repkova | https://www.baekdal.com/i ... |

,

European Union (=28), European Union - old (=15), Northern Europe

,

Europe, Global (1)

Role of ICT - Old / Traditional Media vs New / Social Media - Future of the News / Journalism
Augmented / Virtual Reality - Three-dimensional space (3D) - Immersive Journalism - Artificial Intelligence

2017-05-08

Geeking out over analytics: Scored/behavioral/learning analytics, future of machine learning - Thomas Baekdal

Tatiana Repkova | https://www.baekdal.com/i ... |

,

European Union (=28), European Union - old (=15), Northern Europe

,

Europe, Global (1)

Web Analytics - Metrics

2017-05-08

How much is a Facebook partnership worth? Correlations betweens sharing patterns on Facebook and referral traffic

Tatiana Repkova | https://www.journalism.co ... |

Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Acquiring / Providing / Sharing / Reposting Content - Widgets - Embedding

2017-05-07

Как соцсети становятся торговыми площадками: Обзор ecommerce-инструментов для Facebook, «ВКонтакте», «Одноклассников», Instagram и Pinterest

Tatiana Repkova | www.cossa.ru/152/160810/ |

,

CIS, Eastern Europe

,

Asia / Europe, Europe, Global (1)

Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Ecommerce / Social Commerce / Money Transfer by Media - Readers / Audience Clubs
Journalist's Craft / Skills / Techniques / Tools