Community updates

Chronological news digests

2019-06-04

Internet ads—growing 5x faster than traditional—to exceed 50% of global media spend by 2020 - WARC

Tatiana Repkova | https://whatsnewinpublish ... |

United States of America

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Northern North America

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Advertising / Marketing Forecasts / Trends
Online / Rich Media / Interactive / Digital / Mobile Advertising / Marketing

2019-06-03

Делать, а не говорить: Исследователи выделили признаки эффективной рекламы

Tatiana Repkova | https://www.sostav.ru/pub ... |

China, United Kingdom, United States of America

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European Union (=28), European Union - old (=15), North Asia, Northern North America, Western Europe

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America North, Asia, Europe, International (2)

TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics

2019-06-03

Создатели журнала The New York Times Magazine показали, как создаются обложки издания

Tatiana Repkova | https://jourdom.ru/news/1 ... |

United States of America

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Northern North America

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Front Page - Cover Page - Home Page - Home Screen

2019-06-03

Driving membership engagement: 5 lessons from Wall Street Journal’s loyalty programme

Tatiana Repkova | https://www.inma.org/blog ... |

United States of America

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Northern North America

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Financial Newspapers / Publications / Media - Business-to-Business Press (B2B)
Subscription / Loyalty - Bundling - Churn / Retention
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2019-06-03

How Time Out is using food halls to diversify its revenue base

Tatiana Repkova | https://digiday.com/media ... |

Portugal, United States of America

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European Union (=28), European Union - old (=15), Northern North America, Southern Europe

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America North, Europe

Strategic / Business Planning - Business Models - Franchising
Generating / Growing New Revenue (other than Advertising / Circulation / Readership Sales)
Covering Art / Culture - TV / Theatre Listings - Theatre / Movie / Book Reviews
Covering / Reporting Food / Wine / Cooking / Restaurants / Agriculture

2019-06-03

Digiday Research: Publishers rate YouTube’s revenue potential over other platforms’

Tatiana Repkova | https://digiday.com/media ... |

United States of America

,

Northern North America

,

Online / Digital / Mobile / Social Media Trends
Generating / Growing / Increasing Circulation / Readership / Audience Revenue / Sales
Video Packages / Footage / YouTube - Vodcasting - Animation

2019-06-03

8 tips on how to cover drinking responsibly

Tatiana Repkova | https://journalistsresour ... |

United States of America

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Northern North America

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Journalist's Craft / Skills / Techniques / Tools
Covering / Reporting Medical Care / Health / Illness / Disabilities / Drugs / Alcohol / Drinking

2019-06-03

How power and privilege shape communities: 10 tips on building bridges between the mainstream media and underrepresented voices

Tatiana Repkova | https://www.journalism.co ... |

United States of America

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Northern North America

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Reaching / Building Communities / Neighborhood
Journalist's Craft / Skills / Techniques / Tools
Covering / Reporting Ethnic / Racial / Social Minorities / Relations Among Nations
How To Ideas

2019-06-03

Using evergreen content as an audience development strategy

Tatiana Repkova | https://www.pubexec.com/p ... |

United States of America

,

Northern North America

,

Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
Acquiring / Providing / Sharing / Reposting Content - Widgets - Embedding
Media / News / Newspaper Archives / Library

2019-06-03

NYT's Mark Thompson: 'We're faster, but we’re still too slow and too cautious'

Tatiana Repkova | https://blog.wan-ifra.org ... |

United States of America

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Northern North America

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Strategic / Business Planning - Business Models - Franchising
Newspaper / Press Trends