Community updates

Chronological news digests

2020-10-20

Media reader revenue master class: Retention - Claire Overstall; SVP, Head of Customer, The Economist

Tatiana Repkova | www.fipp.com/wp-content/u ... |

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European Union (=28), European Union - old (=15), Western Europe

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Subscription / Loyalty - Bundling - Churn / Retention
Recommended Literature / Books / Blogs - Marketing - Readership - Audience

2020-10-20

Growth drivers in subscription marketing - Nils von der Kall, Die Zeit

Tatiana Repkova | www.fipp.com/wp-content/u ... |

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European Union (=28), European Union - old (=15), Western Europe

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Subscription / Loyalty - Bundling - Churn / Retention
Recommended Literature / Books / Blogs - Marketing - Readership - Audience

2020-10-20

New habits die hard: FIPP Digital Media Subscription master class - Dan Gilbert, Director of Data, News UK

Tatiana Repkova | www.fipp.com/wp-content/u ... |

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European Union (=28), European Union - old (=15), Western Europe

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Subscription / Loyalty - Bundling - Churn / Retention
Recommended Literature / Books / Blogs - Marketing - Readership - Audience

2020-10-20

The art and science of engagement and loyalty - Abi Spooner, Customer Strategy Officer, Denis

Tatiana Repkova | www.fipp.com/wp-content/u ... |

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European Union (=28), European Union - old (=15), Western Europe

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Subscription / Loyalty - Bundling - Churn / Retention
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
Recommended Literature / Books / Blogs - Marketing - Readership - Audience

2020-10-20

Platform profile of Apple News: The traffic is 'incredible' - but money is 'particularly bad'

Tatiana Repkova | https://pressgazette.co.u ... |

United Kingdom, United States of America

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European Union (=28), European Union - old (=15), Northern North America, Western Europe

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America North, Europe, International (2)

Distribution / Transmission Ways / Channels / Platforms - Distributed Content - Wholesale / Retail - Newsstands
Web Content Syndication - Rich Site Summary - Really Simple Syndication (RSS) - News Aggregators

2020-10-20

Lebedev’s Independent eyes India and China to triple sales

Tatiana Repkova | https://www.bloomberg.com ... |

China, India, United Kingdom

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European Union (=28), European Union - old (=15), North Asia, South Asia, Western Europe

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Generating / Growing / Increasing Advertising Revenues / Sales
Generating / Growing / Increasing Circulation / Readership / Audience Revenue / Sales
Cross-Border Distribution / Transmission / Reach

2020-10-20

‘Retention has been one of our best stories of the year’: Bob Cohn on steering The Economist through crisis

Tatiana Repkova | https://digiday.com/Media ... |

United Kingdom, United States of America

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European Union (=28), European Union - old (=15), Northern North America, Western Europe

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America North, Europe

Financial Newspapers / Publications / Media - Business-to-Business Press (B2B)
Subscription / Loyalty - Bundling - Churn / Retention

2020-10-16

How membership models give independent publications the creative freedom to thrive

Tatiana Repkova | https://www.journalism.co ... |

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European Union (=28), European Union - old (=15), Western Europe

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Independence of the Press / Media
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2020-10-14

‘It’s on the writers’: How The Correspondent drives interaction between members and its journalists

Tatiana Repkova | https://digiday.com/media ... |

Netherlands, United Kingdom

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European Union (=28), European Union - old (=15), Western Europe

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Increasing Interactivity With Readers / Audience
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content
How To Ideas

2020-10-14

Paywalls, micropayments and donations: How regional press giants are trying to make news pay

Tatiana Repkova | https://www.pressgazette. ... |

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European Union (=28), European Union - old (=15), Western Europe

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Fundraising / Crowdfunding - Investors
Regional Newspapers / Publications / Titles / Editions / Sections / Supplements / Websites / Webpages / Media
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content