Community updates

Chronological news digests

2021-07-05

Condé Nast opens new experiential retail store Allure Store in New York City: The latest addition to its already extensive D2C offering

Tatiana Repkova | https://www.fipp.com/news ... |

United States of America

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Northern North America

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Magazines
Generating / Growing New Revenue (other than Advertising / Circulation / Readership Sales)
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement

2021-07-05

‘If you’re not retaining people, the net growth isn’t there’: Lessons on reader retention from The Economist

Tatiana Repkova | https://wan-ifra.org/2021 ... |

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European Union (=28), European Union - old (=15), Western Europe

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Financial Newspapers / Publications / Media - Business-to-Business Press (B2B)
Subscription / Loyalty - Bundling - Churn / Retention
How To Ideas

2021-07-03

Five lessons I learned while digitally changing BBC World Service - Dmitry Shishkin

Tatiana Repkova | https://www.linkedin.com/ ... |

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European Union (=28), European Union - old (=15), Western Europe

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Europe, Global (1)

TV / Radio / Broadcasting Companies / Networks / Platforms / Activity - Slow TV
Digital TV / Radio - Web TV - Internet Protocol TV (IPTV) - Internet TV - Webcast - Mobile TV - Smart TV - Connected TV - Live Streaming
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
New Media - Multimedia - Cross-Media Publishing - Convergence - Integrating / Separating Print & Online Operations - Digital Transformation
How To Ideas

2021-07-02

Make your reader contests a success: Creating hype and engagement is not always about expensive prizes

Tatiana Repkova | https://www.journalism.co ... |

United States of America

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Northern North America

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Promotion - Games - Free Gifts to Increase Circulation - Motivational Objects
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement

2021-07-02

Newsletter platform Bulletin: Facebook launches independent publishing platform, while its traffic to publishers drops significantly

Tatiana Repkova | https://thefix.media/2021 ... |

Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Launches of Newspapers / Publications / Standalone News Websites / Other Media - Startups
Distribution / Transmission Ways / Channels / Platforms - Distributed Content - Wholesale / Retail - Newsstands
Email Messages / Newsletters / Advertising / Marketing - Spam

2021-07-02

How The Wall Street Journal uses a focused approach to build product thinking

Tatiana Repkova | https://wan-ifra.org/2021 ... |

United States of America

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Northern North America

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Financial Newspapers / Publications / Media - Business-to-Business Press (B2B)
Collaboration / Cooperation - Synergy
Web Developer / Product Manager / Project Manager

2021-07-02

High impact climate storytelling: Lessons from Norway's NRK

Tatiana Repkova | https://wan-ifra.org/2021 ... |

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Northern Europe

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Weather / Climate Reporting
How To Ideas

2021-07-02

Collective behavior: A framework for understanding how the actions of groups emerge from the way individuals generate and share information

Tatiana Repkova | https://www.pnas.org/cont ... |

United States of America

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Northern North America

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Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience

2021-07-01

Tripling up: TikTok to enable all users to create videos up to 3 minutes

Tatiana Repkova | https://www.adweek.com/me ... |

Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
Video Packages / Footage / YouTube - Vodcasting - Animation