Community updates

Chronological news digests

2014-10-14

8 email marketing myths debunked

Tatiana Repkova | www.dmnews.com/8-email-ma ... |

United States of America

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Northern North America

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America North, Global (1)

Email Messages / Newsletters / Advertising / Marketing - Spam

2014-10-14

How Gigaom built a media business around free content

Tatiana Repkova | www.pbs.org/mediashift/20 ... |

United States of America

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Northern North America

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Strategic / Business Planning - Business Models - Franchising
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content
How To Ideas

2014-10-14

The Wall Street Journal, the BBC, and RGB Media shared formats and channels to reach new audiences

Tatiana Repkova | www.journalism.co.uk/news ... |

United Kingdom, United States of America

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European Union (=28), European Union - old (=15), Northern North America, Western Europe

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America North, Europe

Financial Newspapers / Publications / Media - Business-to-Business Press (B2B)
TV / Radio / Broadcasting Companies / Networks / Platforms / Activity - Slow TV
Targeting / Engaging New Readers / Audience
How To Ideas

2014-10-14

Infiltrating people’s habits: How Time works to engage readers

Tatiana Repkova | www.niemanlab.org/2014/10 ... |

United States of America

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Northern North America

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Magazines
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
How To Ideas

2014-10-14

An interesting way to pay reporters: Give them the revenue from their own Google AdSense ads

Tatiana Repkova | www.businessinsider.com/t ... |

France, United States of America

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European Union (=28), European Union - old (=15), Northern North America, Western Europe

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America North, Europe

Reader / User / Content / Search / Contextual / Behavioral / Predictive Advertising / Targeting - Geolocation - Sponsored Links - Paid Discovery
Salaries - Wages - Benefits - Earnings

2014-10-14

California Sunday Magazine has a solution for how to find readers: Pay newspapers for them

Tatiana Repkova | www.niemanlab.org/2014/10 ... |

United States of America

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Northern North America

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Magazines
Targeting / Engaging New Readers / Audience
Weekend / Saturday / Sunday Editions / Supplements
How To Ideas

2014-10-14

The new Vox daily email newsletter, Vox Sentences, enters an increasingly crowded inbox

Tatiana Repkova | www.niemanlab.org/2014/10 ... |

United States of America

,

Northern North America

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Email Messages / Newsletters / Advertising / Marketing - Spam

2014-10-14

Regional-paper readers really like getting Washington Post content with their subscriptions

Tatiana Repkova | www.poynter.org/latest-ne ... |

United States of America

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Northern North America

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Subscription / Loyalty - Bundling - Churn / Retention
Acquiring / Providing / Sharing / Reposting Content - Widgets - Embedding
Regional Newspapers / Publications / Titles / Editions / Sections / Supplements / Websites / Webpages / Media

2014-10-14

Carlos Lozada: It’s OK if readers use reviews ‘as a substitute for reading the book’

Tatiana Repkova | www.poynter.org/latest-ne ... |

United States of America

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Northern North America

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Readership / Audience - Marketing Research / Surveys - Opinion Polls
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience
Covering Art / Culture - TV / Theatre Listings - Theatre / Movie / Book Reviews

2014-10-14

‘About 170′ layoffs at CNN; headcount will be reduced by 300

Tatiana Repkova | www.poynter.org/latest-ne ... |

United States of America

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Northern North America

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TV / Radio / Broadcasting Companies / Networks / Platforms / Activity - Slow TV
Employment - Job Cuts - Redundancy Schemes - Layoffs