Community updates

Chronological news digests

2020-11-10

How Marie Claire UK not only survived but thrived, using affiliate marketing

Tatiana Repkova | https://whatsnewinpublish ... |

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European Union (=28), European Union - old (=15), Western Europe

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Affiliate Advertising / Marketing
Magazines

2020-11-09

Swedish company Tipser: Ecommerce opportunities for media companies

Tatiana Repkova | https://www.fipp.com/news ... |

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European Union (=28), European Union - old (=15), Northern Europe

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Ecommerce / Social Commerce / Money Transfer by Media - Readers / Audience Clubs

2020-11-09

Can Spotify be the one to convince people to pay for podcasts? The Swedish music giant is apparently testing out podcast-only subscription offers

Tatiana Repkova | https://www.niemanlab.org ... |

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European Union (=28), European Union - old (=15), Northern Europe

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Europe, Global (1)

Subscription / Loyalty - Bundling - Churn / Retention
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content
Audio Packages / Footage - Podcasting - Audio Newspapers - Music Sites - Voice Portals

2020-11-09

Smart audio: What publishers need to know about the latest tech revolution

Tatiana Repkova | https://pressgazette.co.u ... |

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European Union (=28), European Union - old (=15), Western Europe

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Online / Digital / Mobile / Social Media Trends
Audio Packages / Footage - Podcasting - Audio Newspapers - Music Sites - Voice Portals

2020-11-06

Guardian sees single biggest day for digital traffic in its history: US presidential elections

Tatiana Repkova | https://www.inpublishing. ... |

United Kingdom, United States of America

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European Union (=28), European Union - old (=15), Northern North America, Western Europe

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America North, Europe

Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
Covering / Reporting Politics / Elections / Campaigns / Government / Public Events

2020-11-06

Why Springer is selling off classifieds in France

Tatiana Repkova | https://flashesandflames. ... |

France, Germany

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European Union (=28), European Union - old (=15), Western Europe

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Classified Advertising Generally
Automobile Advertising
News Media Markets - Ownership & Investment

2020-11-05

Germany’s Bild driving revenue growth through price experimentation

Tatiana Repkova | https://wan-ifra.org/2020 ... |

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European Union (=28), European Union - old (=15), Western Europe

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Generating / Growing / Increasing Circulation / Readership / Audience Revenue / Sales
Pricing Policy - Cover Price - Newspaper / Media Wars

2020-11-05

Битва за читателя: Западные качественные СМИ запустили новую рекламу своих изданий

Tatiana Repkova | https://jrnlst.ru/creative-ad |

United Kingdom, United States of America

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European Union (=28), European Union - old (=15), Northern North America, Western Europe

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America North, Europe

Promotion - Games - Free Gifts to Increase Circulation - Motivational Objects
Advertising Design / Creativity / Campaigns / Awards

2020-11-05

9 советов для продажи подписки: Результаты исследования ведущих СМИ Германии и Северной Европы

Tatiana Repkova | https://jrnlst.ru/9-advices |

Denmark, Finland, Germany, Norway, Sweden

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European Union (=28), European Union - old (=15), Northern Europe, Western Europe

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Subscription / Loyalty - Bundling - Churn / Retention
How To Ideas

2020-11-05

How Barber succeeded at the FT: Investing in rigor and quality

Tatiana Repkova | https://talkingbiznews.co ... |

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European Union (=28), European Union - old (=15), Western Europe

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Financial Newspapers / Publications / Media - Business-to-Business Press (B2B)
History of Newspapers / Media