Community updates

Chronological news digests

2016-01-13

Data insight at the heart of audience engagement at VG+

Tatiana Repkova | www.inma.org/blogs/mobile ... |

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Northern Europe

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Direct Mail - Direct Marketing - Database Marketing - Big Data
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement

2016-01-12

2016-01-07

Aftenposten boosts public transport use by connecting user experiences: The “4,000 Stations” sharing campaign

Tatiana Repkova | www.inma.org/blogs/ideas/ ... |

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Northern Europe

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Role of ICT - Old / Traditional Media vs New / Social Media - Future of the News / Journalism
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
Acquiring / Providing / Sharing / Reposting Content - Widgets - Embedding
Press / Media Concepts - Role of Media
Open / Citizen / Public / Participatory Journalism - Eyewitness / User Generated Content - Crowdsourcing

2016-01-07

Schibsted wants to circumvent the mobile adblocking apocalypse by making better, more effective ads

Tatiana Repkova | www.niemanlab.org/2016/01 ... |

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Northern Europe

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Freedom of Information - Access to Internet
How Consumers Use Advertisements - Perception / Attitudes - Ad Blocking
Advertising / Marketing Forecasts / Trends
TV / Radio / Online / Mobile / Social Media Advertising / Marketing Effectiveness - Metrics

2015-12-29

Sanoma продала последние активы в России: Издавать Cosmopolitan в России вместе с Hearst будет консорциум инвесторов

Tatiana Repkova | https://www.vedomosti.ru/ ... |

Finland, Russia

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CIS, Eastern Europe, European Union (=28), European Union - old (=15), Northern Europe

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Asia / Europe, Europe

Media / Press / Web Laws / Regulations
News Media Markets - Ownership & Investment

2015-12-23

Webinar recap: Positive approaches to ad blocking - WAN-IFRA

Tatiana Repkova | blog.wan-ifra.org/2015/12 ... |

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Northern Europe

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Europe, International (2)

Freedom of Information - Access to Internet
How Consumers Use Advertisements - Perception / Attitudes - Ad Blocking
Advertising / Marketing Forecasts / Trends

2015-12-18

«Деловой Петербург» выходит из шведской семьи под контроль Fort Group

Tatiana Repkova | https://lenizdat.ru/artic ... |

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CIS, Eastern Europe, European Union (=28), European Union - old (=15), Northern Europe

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Asia / Europe, Europe

Financial Newspapers / Publications / Media - Business-to-Business Press (B2B)
News Media Markets - Ownership & Investment

2015-12-14

Ilta-Sanomat's lessons about creating a successful video strategy with its ISTV: Audiences want native online video content

Tatiana Repkova | www.inma.org/blogs/video- ... |

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European Union (=28), European Union - old (=15), Northern Europe

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Video Packages / Footage / YouTube - Vodcasting - Animation
How To Ideas

2015-12-05

Норвежская газета Aftenposten извинилась за публикацию некролога Санта Клаусу.

Tatiana Repkova | lenta.ru/news/2015/12/05/ ... |

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Northern Europe

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Newsroom / Online Ethics - Plagiarism / Fabrication
Covering / Reporting Death / Murder / Homicide / Suicide - Obituaries

2015-12-01

Sanoma Media’s profitable video strategy: If it’s interesting, it’s in video format

Tatiana Repkova | www.inma.org/blogs/confer ... |

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European Union (=28), European Union - old (=15), Northern Europe

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Online / Digital / Mobile / Social Media Trends
Video Packages / Footage / YouTube - Vodcasting - Animation