Community updates

Chronological news digests

2016-05-23

Крупные агентства Рунета будут делать нативную рекламу вместе с Relap.io

Tatiana Repkova | www.cossa.ru/news/244/130979/ |

,

CIS, Eastern Europe

,

Asia / Europe, Europe

Collaboration / Cooperation - Synergy
Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2016-05-23

Как правильно использовать ключевые слова для продвижения сайта: Стратегии внутренней оптимизации

Tatiana Repkova | www.cossa.ru/152/130937/ |

,

CIS, Eastern Europe

,

Asia / Europe, Europe

Web Search Market / Technology / Practices - Search Engine Optimization (SEO) - Voice Search Optimization (VSO)
How To Ideas

2016-05-23

French TV channel busts Russian journos on facts distortion

Tatiana Repkova | uatoday.tv/politics/frenc ... |

France, Russia, Ukraine

,

CIS, Eastern Europe, European Union (=28), European Union - old (=15), Western Europe

,

Asia / Europe, Europe

TV / Radio / Broadcasting Companies / Networks / Platforms / Activity - Slow TV
Cross-Border Distribution / Transmission / Reach
Propaganda / Malinformation / Misinformation / Disinformation / Information Wars

2016-05-23

Return of the algorithm: Norwegian publisher tests personalisation

Tatiana Repkova | blog.wan-ifra.org/2016/05 ... |

,

Northern Europe

,

Specifics of Creating Online Content - Multimedia / Transmedia Reporting / Storytelling - Mobile Journalism (Mojo) - Real-Time / Instantaneous / Live Blogging - Live Streaming - Robots - Algorithms
Tailored / Individualized / Customized / Personalized News / Sections / Titles / Websites - Personal Journalists
Content Aggregation / Curation - Human Algorithm / Filter - Robots - Artificial Intelligence

2016-05-23

Podcast paywall: Stockholm-based podcasting platform Acast launches a premium, ad-free service

Tatiana Repkova | www.niemanlab.org/2016/05 ... |

,

European Union (=28), European Union - old (=15), Northern Europe

,

Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content
Audio Packages / Footage - Podcasting - Audio Newspapers - Music Sites - Voice Portals

2016-05-23

New video trends: 360 video, no sound, 7-second pre-roll - The WPost, ISTV/Sanoma Media, Bloomberg share their profitable video strategies

Tatiana Repkova | www.inma.org/blogs/world- ... |

Finland, United States of America

,

European Union (=28), European Union - old (=15), Northern Europe, Northern North America

,

America North, Europe

Online / Digital / Mobile / Social Media Trends
Advertising / Marketing Forecasts / Trends
Video Advertisements
Video Packages / Footage / YouTube - Vodcasting - Animation
How To Ideas

2016-05-23

3 case studies that prove people will pay for content: Svenska Dagbladet, BILD, News Corp Australia

Tatiana Repkova | www.inma.org/blogs/world- ... |

Australia, Germany, Sweden

,

Australasia, European Union (=28), European Union - old (=15), Northern Europe, Western Europe

,

Australia & Oceania, Europe

Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience
Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2016-05-23

How 3 media companies use Big Data to grow audience: Politico, The Economist, Singapore Press Holdings

Tatiana Repkova | www.inma.org/blogs/world- ... |

Singapore, United Kingdom, United States of America

,

European Union (=28), European Union - old (=15), Northern North America, South-East Asia, Western Europe

,

America North, Asia, Europe

Direct Mail - Direct Marketing - Database Marketing - Big Data
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement
How To Ideas

2016-05-23

Ukraine’s StopFake acts as first line of defense against propaganda

Tatiana Repkova | ijnet.org/en/blog/ukraine ... |

Russia, Ukraine

,

CIS, Eastern Europe

,

Asia / Europe, Europe

Cross-Border Distribution / Transmission / Reach
Propaganda / Malinformation / Misinformation / Disinformation / Information Wars
Fact-Checking / Verification - Accuracy - Fake/False News

2016-05-23

How Empire magazine came to reign over podcasts, too: Talking about movie news and reviews

Tatiana Repkova | digiday.com/publishers/em ... |

,

European Union (=28), European Union - old (=15), Western Europe

,

Magazines
Covering Art / Culture - TV / Theatre Listings - Theatre / Movie / Book Reviews
Audio Packages / Footage - Podcasting - Audio Newspapers - Music Sites - Voice Portals