Community updates

Chronological news digests

2019-08-06

The number of households without a traditional pay-television subscription could soon equal those that have one, a new forecast finds

Tatiana Repkova | https://www.hollywoodrepo ... |

United States of America

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Northern North America

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TV / Radio / Broadcasting Companies / Networks / Platforms / Activity - Slow TV
Digital TV / Radio - Web TV - Internet Protocol TV (IPTV) - Internet TV - Webcast - Mobile TV - Smart TV - Connected TV - Live Streaming
Media Industry Forecasts
Competitiveness
Subscription / Loyalty - Bundling - Churn / Retention
Readership / Audience - Marketing Research / Surveys - Opinion Polls
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience

2019-08-06

Business news publishers are investing in brand content studios to attract more B2B clients

Tatiana Repkova | https://digiday.com/media ... |

United States of America

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Northern North America

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Advertising / Marketing Forecasts / Trends
Business-to-Business (B2B) / Financial Advertising
Content Marketing // Branded / Sponsored / Custom Content / Journalism / Integration / Entertainment // Native Advertising

2019-08-06

How Piano built a propensity paywall for publishers — and what it’s learned so far

Tatiana Repkova | https://www.niemanlab.org ... |

United States of America

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Northern North America

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America North, International (2)

Selling / Monetizing Online / Digital Content - Paywalls / Meters / Membership - Payment Channels - Free Online Content

2019-08-06

Passerby, occasional, regular, super fan: These are the 4 types of news site visitors, according to The Atlantic

Tatiana Repkova | https://www.niemanlab.org ... |

United States of America

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Northern North America

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Subscription / Loyalty - Bundling - Churn / Retention
Online / Digital / Integrated Readership / Traffic / Audience - Marketing Research / Surveys - Internet Users - End-User Behavior / Experience
How To Ideas

2019-08-06

Newsquest’s US parent company Gannett has been bought out by the rival New Media Investment Group

Tatiana Repkova | https://www.pressgazette. ... |

United States of America

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Northern North America

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Competitiveness
News Media Markets - Ownership & Investment

2019-08-06

Why are brand marketers investing in magazines? Replacing a catalogue with a magazine

Tatiana Repkova | https://www.foliomag.com/ ... |

United States of America

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Northern North America

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Magazines
Magazine Trends
News Media Markets - Ownership & Investment

2019-08-05

Summer of 69: The first magazine of a collaboration series between Meredith and NYT

Tatiana Repkova | https://www.fipp.com/news ... |

United States of America

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Northern North America

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Magazines
Collaboration / Cooperation - Synergy
Special / Topical Supplements and Sections / Editions / Websites / Webpages / Projects

2019-08-05

Pitch deck: How Facebook competes for TV, video ad budgets

Tatiana Repkova | https://digiday.com/marke ... |

United States of America

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Northern North America

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Social Media Marketing / Advertising / Management / Optimization (SMO) - Social Reader
TV / Radio / Broadcasting Companies / Networks / Platforms / Activity - Slow TV
Competitiveness
Video Advertisements

2019-08-05

How NBC News’ vertical sites became audience engagement laboratories

Tatiana Repkova | https://digiday.com/media ... |

United States of America

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Northern North America

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TV / Radio / Broadcasting Companies / Networks / Platforms / Activity - Slow TV
Increasing Readership / Audience / Traffic / Engagement - Improving User Experience - Audience Development / Embracement

2019-08-05

Here are the memos that GateHouse and Gannett employees got today about the merger

Tatiana Repkova | https://www.poynter.org/r ... |

United States of America

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Northern North America

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News Media Markets - Ownership & Investment